Listen to Wayne Hurlbert
Internet marketing expert, entrepreneur, and bestselling author of the practical and real world experience based book Viral Explosions! Proven Techniques to Expand, Explode, or Ignite Your Business or Brand Online, Peggy McColl, shares her proven techniques for building a successful internet business. Peggy describes tactics that don't require large amounts of technical knowledge, and can be applied to any product or service. Learn how the 3P's of Passion, Prosperity consciousness, and Partners can grow your business. Peggy shows you how to create successful information products, and how to develop a strong brand reputation.
Peggy McColl is my internet radio show guest on Blog Business Success; hosted live on BlogTalkRadio.
The show airs live on Thursday, July 8, at 8:00 pm Eastern Time; 5:00 pm Pacific Time.
Internet marketing expert, entrepreneur, and bestselling author of the practical and real world experience based book Viral Explosions! Proven Techniques to Expand, Explode, or Ignite Your Business or Brand Online, Peggy McColl, shares her proven techniques for building a successful internet business. You will learn:
* How to create your own internet viral explosion
* How to create marketable information products
* How to build your brand reputation online
* The 3 P's: Passion, Prosperity consciousness, Partners
Peggy McColl (photo left) is a New York Times Best Selling Author and an internationally recognized Speaker/Author/Mentor and an expert in the area of goal achievement
She is a Speaker/ Author/Mentor and an expert in helping Authors, Entrepreneurs and Experts create valuable products; build their brand worldwide; make money online and create international "best sellers"!
Her innovative and laser-focused work has been endorsed by some of the most renowned experts in the personal development field, including Neale Donald Walsch, Bob Proctor, Jack Canfield, Jim Rohn, Mark Victor Hansen, Caroline Myss, Gregg Braden, Debbie Ford, and many others.
Her intensive classes, speaking engagements, goal achievement seminars, and best-selling books have inspired individuals, professional athletes, authors and organizations to reach their maximum potential. Her personal goal is to make a positive contribution to the lives of millions and she is passionate about helping others to achieve their goals.
Peggy is the President and Founder of Dynamic Destinies, Inc., an organization that trains individuals, authors, entrepreneurs, corporate leaders and employees in some of the most compelling and strategic goal-setting technologies of our times.
She has worked hard and has earned a reputation for being the gold standard in on-line book promotion. Her marketing strategies and successful campaigns, have been praised by authors and publishers alike, are on the cutting-edge of direct-to-consumer book promotion, and have resulted in book sales of tens of thousands of copies. She thrilled to say that her e-marketing campaigns have driven dozens of books to the top of the best-seller lists. Her deep passion is to help others achieve their goals.
My book review of Viral Explosions! Proven Techniques to Expand, Explode, or Ignite Your Business or Brand Online by Peggy McColl.
My book review of Be a Dog With a Bone: Always Go for Your Dreams by Peggy McColl.
Listen live on Thursday at 8:00 pm Eastern, 5:00 pm Pacific time.
If you miss this very informative show, it will be available for free download as a podcast for iPod, iTunes, and MP3 players; or play it right on your computer. To download this, or any other of my guest interviews, go to the Blog Business Success host page and click on Archived Segments. Once there, click on the podcast icon at the end of the episode description, to download the show free of charge for your listening enjoyment. You can also subscribe to the show feed.
To call in questions for my guest, the number is: (347) 996-5832
Let's talk with internet marketing expert, entrepreneur, and bestselling author of the practical and real world experience based book Viral Explosions! Proven Techniques to Expand, Explode, or Ignite Your Business or Brand Online, Peggy McColl, as she shares her proven techniques for building a successful internet business. Peggy describes tactics that don't require large amounts of technical knowledge, and can be applied to any product or service. Learn how the 3P's of Passion, Prosperity consciousness, and Partners can grow your business. Peggy shows you how to create successful information products, and how to develop a strong brand reputation on Blog Business Success Radio.
Peggy McColl: Viral Explosion! - Blog Business Success Radio
Viral Explosions! by Peggy McColl - Book review
Viral Explosions!
Proven Techniques to Expand, Explode, or Ignite Your Business or Brand Online
By: Peggy McColl
Published: April 2010
Format: Hardcover, 224pp
ISBN-13: 9781601631190
ISBN-10: 1601631197
Publisher: Career Press
"By working with the program outlined in this book, you can use the Web to create-information based products and services and market them effectively so they reach an extraordinary number of people and build your brand and business", writes internet marketing expert and best selling author of the practical and real world experience based book Viral Explosions! Proven Techniques to Expand, Explode, or Ignite Your Business or Brand Online. The author shares her successful techniques for boosting internet based sales of any product or service through the power of creating and utilizing an online strategy.
Peggy McColl understands the frustration experienced by many would be internet marketers. She learned from marketing her first book that without a workable internet plan, that any product or service will fail to sell. Armed with the knowledge that her books wouldn't sell themselves, she applied her Passion, Prosperity consciousness, and Partners concept to selling her inventory. The results were even better than she had hoped, and her sales were phenomenal. Peggy McColl shares those same internet marketing plans with the reader in an easy to follow and apply format that has achieved proven results for real people. She describes her method as creating a viral explosion.
Peggy McColl (photo left) recognizes that many potentially successful internet marketers are not entirely experts in the use of internet technology. As a result, she provides her information in non-technical, how-to language, while avoiding loading the reader down with unnecessary jargon. More important then the technical skills is understanding how to increase the number of visitors to a website and the number of people who pass along the information. To achieve this viral success, Peggy McColl points out it requires:
* A strong emotional appeal
* Is fresh and new to the reader
* Asks the person to take immediate action
* Recognition that people want to share with others
For me, the power of the book is how Peggy McColl removes the mystery and the guesswork from the world of internet marketing. Instead of jargon and vague promises, the book is packed with actionable ideas that can be applied to any sort of online of offline business, regardless of the offered product or service. Unlike many books, Peggy McColl shares very useful ideas on creating the information based products to sell. Instead ow writing about how great it is to sell them, the author also describes how to write, market, and get partners to build the viral explosion aspect. At the same time, important information is provided about the pro's and con's of the various information products, and how to determine if they are right for the business. Another really valuable chapter provides easy to use methods of building an online and offline brand and reputation. Overall, the information in the book is practical and useful for any online or offline marketer.
I highly recommend the straightforward business building book Viral Explosions! Proven Techniques to Expand, Explode, or Ignite Your Business or Brand Online by Peggy McColl, to anyone serious about utilizing the viral marketing power of the internet to create and grow a successful business. Not only does the author share her proven marketing tactics, but also describes in detail how to create high demand information products to offer to potential customers.
Read the easy to apply and very readable book Viral Explosions! Proven Techniques to Expand, Explode, or Ignite Your Business or Brand Online by Peggy McColl, and build a worldwide customer base, generate additional income, boost your brand reputation, develop a loyal clientele through through strong relationships. This book will cut through the noise, and give your business a successful viral explosion.
Something to do with those business cards you collected
I was interrupted last week at a networking group meeting by someone who wanted to commend something to the group. Positive interruptions that enhance your message are always very welcome! He said it had been a really useful exercise to go through all the business cards he had collected over a couple years after reading the NRG workbook on developing your business networking plan.
He had separated these cards into the four categories suggested in the workbook. He uses Outlook to manage his contacts so he then created these categories in Outlook. He entered the details of any new contacts into his Outlook Address Book and then put all his contacts into those categories. This means he can now manage the interactions he has with his network more effectively. He can also see, at a glance, who he needs to focus his networking activity with.
The four categories of contacts are your Outer Network, your Resource Network, your Inner Network and your Advocate Network.
Your Outer Network is made up of the people that you have met, but have no real connection with. You don't know what you could do for them, but it is useful to have a record of where and when you met. You paths may well cross again and you make that connection.
Your Resource Network is made up of the people that you have met and you know them well enough to recognise they have a particular skill or offer a valuable service. You don’t want to spend more time in developing a relationship with them, but they are useful to introduce to other contacts when appropriate.
Your Inner Network is made up of the people that you have met, have had some sort of follow up and are building a relationship. They share a similar target market to you and probably provide a service that is complementary to yours. We will call them your Inner Network & it is spending time with these people that starts to make networking really work. One really efficient way of doing this is to ensure you belong to the same networking groups.
Your Advocate Network is the small group of people you would go out of your way to find introductions and referrals for. The people you advocate are the people you have already developed a relationship with and you know, like, rate and trust them. It is spending time doing things for these people where you get the highest networking returns.
Successful networkers have up to 30 people in their Inner Network & about 6 Advocates. Do you know who these people are for you?
Good Networking!
Dave Clarke
Kathleen Gage: Membership Marketing Success - Blog Business Success Radio
Listen to Wayne Hurlbert
Internet marketing expert, best selling author, and entrepreneur Kathleen Gage takes the mystery out membership marketing. She introduces business people to the concept of membership marketing, removes the misconceptions, and explains how the technique benefits both the business and the members. She describes how to add more members, and how to help the members succeed. She shares tips for increasing membership and leveraging the power of the internet and social media. She also points out some of the most common mistakes made in utilizing the membership marketing concept.
Kathleen Gage is my internet radio show guest on Blog Business Success; hosted live on BlogTalkRadio.
The show airs live on Tuesday, July 6, at 8:00 pm Eastern Time; 5:00 pm Pacific Time.
Internet marketing expert, best selling author, and entrepreneur Kathleen Gage takes the mystery out membership marketing. You will learn:
* What is membership marketing and how it works
* How to help the members succeed and grow with the company
* How to increase the membership effectively
* How to use the internet and social media the right way
Kathleen Gage (photo left) aka The Street Smarts Marketer™, is CEO and founder of Turning Point, Inc. and Maxwell Publishing. Kathleen is a globally recognized Internet Marketing expert is a frequent featured expert on radio, teleseminars, live conferences and more. She is an Amazon.com bestselling author; an Internet marketing and publicity advisor; and an award-winning keynote speaker.
Kathleen is a highly results oriented business advisor who works with spiritually-aware speakers, trainers, consultants, entrepreneurs and authors who ready to turn their expertise into money-making products and services. Her unique Street Smarts Marketing™ Series programs are designed to help you achieve the business results you desire in the most efficient, cost-effective way possible.
Listen live on Tuesday at 8:00 pm Eastern, 5:00 pm Pacific time.
If you miss this very informative show, it will be available for free download as a podcast for iPod, iTunes, and MP3 players; or play it right on your computer. To download this, or any other of my guest interviews, go to the Blog Business Success host page and click on Archived Segments. Once there, click on the podcast icon at the end of the episode description, to download the show free of charge for your listening enjoyment. You can also subscribe to the show feed.
To call in questions for my guest, the number is: (347) 996-5832
Let's talk with internet marketing expert, best selling author, and entrepreneur Kathleen Gage takes the mystery out membership marketing. She introduces business people to the concept of membership marketing, removes the misconceptions, and explains how the technique benefits both the business and the members. She describes how to add more members, and how to help the members succeed. She shares tips for increasing membership and leveraging the power of the internet and social media. She also points out some of the most common mistakes made in utilizing the membership marketing concept on Blog Business Success Radio.
The War Lovers by Evan Thomas - Book review
The War Lovers
Roosevelt, Lodge, Hearst, and the Rush to Empire, 1898
By: Evan Thomas
Published: April 27, 2010
Format: Hardcover, 471pp
ISBN-13: 9780316004091
ISBN-10: 031600409X
Publisher: Little, Brown & Company
"The Spanish-American War is little remembered now. But more than the Civil War or World War II, it was a harbinger, if not the model, of modern American Wars", writes editor-at-large at Newsweek and bestselling historian Evan Thomas, in his brilliant and revealing book The War Lovers: Roosevelt, Lodge, Hearst, and the Rush to Empire, 1898. The author, through a narrative involving several of the towering personalities of the day, describes how that almost forgotten 1898 conflict bears striking parallels with modern wars, journalism, and politics.
Evan Thomas brings to life the extraordinary people and events that turned America on an unexpected path toward a global empire. The Spanish-American War, according to the author, was seen as an opportunity for the upper classes of America to prove themselves in war. Through the writings and words of future President Theodore Roosevelt, Senator Henry Cabot Lodge, and news baron William Randolph Hearst, the feeling that members of the elites lacked vigor, became common thought. A war was the tonic, in their eyes, for this perceived malaise. When the American ship USS Maine exploded in Havana Harbor, the supporters of war rejoiced and began preparations for combat. While the ship explosion was an accident as the result of a design flaw, the official report presented an explanation of sabotage. The march to war was on.
Evan Thomas (photo left) points out that the Spanish-American War began with great enthusiasm. William Randolph Hearst provided non-stop stories, both real and exaggerated, to promote the war. The politicians voted in favor of declaring war, even though President McKinley was somewhat lukewarm to the idea. Like the modern day Iraq War, the reasons for entry were considered suspicious, if not outright fabrications, by opponents of the war. At the same time, like the Iraq War, there were few if any solid objectives, exit strategies, and little more than vague human rights concerns. Indeed, according to Evan Thomas, even the torture tactic of "waterboarding" was used in the Philippines against suspected rebel leaders and sympathizers.
The author describes the concerns of two doves as well. They were the renowned philosopher William James and the powerful Speaker of the House, Thomas Reed. Their voices were little heard in the headlong plunge into war. They were overwhelmed by a popular sentiment to fight a war, any war at all, and the hawks were in the ascendancy. Evan Thomas describes, through letters and writings, how Theodore Roosevelt worked tirelessly to get America into the Spanish-American War. Roosevelt craved the experience of battle, and used his success at the charge up Kettle Hill and the occupation of San Juan Hill to establish his legend. William Randolph Hearst newspaper reporters and artists portrayed the war and Roosevelt as conquering heroes. Heart himself even sailed to Cuba to be in on the action. The end result of the war was America as a global power, the problem of Cuban independence remained unsettled, and Theodore Roosevelt won the Presidency.
I highly recommend the enthralling and triumphant history The War Lovers: Roosevelt, Lodge, Hearst, and the Rush to Empire, 1898 by Evan Thomas, to anyone seeking a book that brings the people and times of the Spanish-American War to life. Not only does the author share a masterful portrait of the personalities and events of the era, but provides critical parallels and lessons for our own time. In that sense, the author demonstrates that history is not something in the past, but is part of our current lives and world.
Read the important and remarkable book The War Lovers: Roosevelt, Lodge, Hearst, and the Rush to Empire, 1898 by Evan Thomas, and discover how the past affects the present, and how decisions and choices made a century ago, still resonate in our world today. This book is a must read for anyone interested in the shaping of public opinion and global events, and how they have changed little in one hundred years.
